When it comes to protecting intellectual property (IP), familiar rights come to mind: patents, copyright, trade marks and designs.
While these are certainly important, businesses should know that they can protect their IP in a number of other ways. These include trade secrets, confidentiality agreements, company names, and various specialised rights such as a database right, a publication right and Plant Breeders' Rights.
This guide will examine the different approaches to IP protection. It will highlight some of their advantages and disadvantages and suggested uses. Finally, it will point out some preventive measures that can help you protect your business' original products, services and ideas.