Growth through sales

  • Increase your market share

    How to increase sales and profit from existing customers, break into new markets and increase your overall share

  • Market research and market reports

    How to use market research and market reports to gain knowledge about your marketplace, your customers and their behaviour to target them better

  • Understand your competitors

    How to identify your competitors, find out more about them and then use this information to improve your business

  • Sell through a commercial agent

    How to get help in selling by accessing specialist sales skills to explore new and overseas markets by working with an independent commercial agent

  • Sales channels to reach your customers

    How to decide which sales channels to use to reach your customers, including face to face, retailers and sales agents

  • The sales process

    How to follow a step-by-step process to achieve sales, and build long-term customer relationships

  • Create your marketing strategy

    Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

  • Retain and grow your customer base

    How to keep existing customers, grow your customer base and improve the effectiveness of your sales

  • Manage your customer database

    How a customer database can enhance your business, what to include and how to maintain it, as well as using Customer Relationship management for marketing

  • Set up a pop-up shop

    How to set up a pop-up shop in Northern Ireland, explore new market opportunities and improve sales

  • Tender for a contract

    How to prepare convincing tenders to win business from both private and public sector organisations

  • Selling through online marketplaces

    The main benefits of selling through online marketplaces such as eBay and Amazon and advice on how to get started selling

  • Create an online shop

    The key issues to consider when creating an online shop and selling your products and services online, including the benefits and how to get started

  • Sell your food or drink product in a supermarket

    How to successfully supply your product for sale in a supermarket or major retailer