Growth through sales
How to increase sales and profit from existing customers, break into new markets and increase your overall share
How to use market research and market reports to gain knowledge about your marketplace, your customers and their behaviour to target them better.
How to identify your competitors, find out more about them and then use this information to improve your business.
How to get help in selling by accessing specialist sales skills to explore new and overseas markets by working with an independent commercial agent.
How to decide which sales channels to use to reach your customers, including face to face, retailers and sales agents.
How to follow a step-by-step process to achieve sales, and build long-term customer relationships
Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers
How to keep existing customers, grow your customer base and improve the effectiveness of your sales.
How a customer database can enhance your business, what to include and how to maintain it, as well as using Customer Relationship management for marketing
How to set up a pop-up shop in Northern Ireland, explore new market opportunities and improve sales.
How to prepare convincing tenders to win business from both private and public sector organisations.
The main benefits of selling through online marketplaces such as eBay and Amazon and advice on how to get started selling.
The key issues to consider when creating an online shop and selling your products and services online, including the benefits and how to get started.
How to successfully supply your product for sale in a supermarket or major retailer.