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Upcoming webinars from the Business Academy to help you master the skills you need to reach new customers in the UK and around the world

Listed below are upcoming Business Academy webinars to help business owners and entrepreneurs across Northern Ireland boost their exporting skills and sell their goods and services to new markets worldwide.

The Business Academy is delivered by the Department for Business and Trade in various stages depending on your skill level. These include digital skills, running and growing a business and selling overseas.

Digital skills

These webinars will help you:

  • get the tools to build a cohesive digital strategy
  • improve your website and refine your content
  • get to grips with social media and tailoring your messaging

20 Jan - AI in B2B sales: From prospecting to close

20 Jan - Cyber security awareness: Why small businesses are big targets

21 Jan - Growing women‑led digital businesses via marketplaces and B2B eCommerce

26 Jan - Understanding AI content creation: Foundations for export success

27 Jan - Build a digital marketing strategy to drive sales

Running and growing a business

These webinars will help you:

  • thrive in any market or sector
  • explore key topics including funding, leadership and more
  • develop a strong business with the capabilities to grow

21 Jan - Authentic branding for growth: How SMEs can build, market & scale with purpose

23 Jan - Business growth challenge Week 1: Challenge kick off & business growth strategy

30 Jan - Business growth challenge Week 2: Marketing 101 for non-marketeers

06 Feb - Business growth challenge Week 3: Pitching and presenting to clients

13 Feb - Business growth challenge Week 4: Bidding and closing deals

Selling overseas

These webinars will help you:

  • to sell overseas with key know-how
  • explore global trade opportunities
  • to learn from sector and overseas growth experts

14 Jan - Get ready for the USA

15 Jan - Export Accelerator: Reaching new international customers

15 Jan - 10 Things You Should Know About Cameroon

16 Jan - How to Promote Your Medical Products in China

19 Jan - Essential steps for international shipping

20 Jan - Getting your goods into the EU – explore the best option for your business

20 Jan - Export Accelerator: Adjusting your products and pricing for international success

21 Jan - Top tips for understanding VAT in Europe

22 Jan - Exporting Food and Drink to Malaysia

22 Jan - Market overview & opportunities in India

22 Jan - Export Accelerator: What is the best route to market? Agents, Distributors, Direct?

26 Jan - Beginning with the end in mind: Scaling your UK business in the U.S.

26 Jan - Export Accelerator: How do you get your goods to the customer?

27 Jan - Bridge to India: Market entry strategies

27 Jan - How to sell services internationally

27 Jan - Global pharmaceutical distribution: Understanding compliance challenges

28 Jan - Canada: Unlocking opportunities for UK businesses

29 Jan - Decoding Indian culture for business success

29 Jan - How to: Develop an Export Plan

29 Jan - Selling services: Two Export Champions tell you how

30 Jan - Intellectual Property and Legal Considerations When Entering China Market

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First published 25 November 2022