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Advantages of doing business in Armagh City, Banbridge and Craigavon
The business environment, infrastructure and benefits of setting up a business in Armagh City, Banbridge and Craigavon
Advantages of doing business in Lisburn and Castlereagh
The business environment, infrastructure and benefits of setting up a business in the Lisburn City and Castlereagh area
Types of letter of credit
The main types of letters of credit and their key features
Social enterprises and the public sector
Ways for social enterprises to maximise their chances of winning public sector contracts through tender competitions
Manage foreign exchange risk for imports
Protection against changing exchange rates.
Manage country risk for imports
Different cultures, regulations, languages and other country risks for importers.
Assess the reliability of overseas suppliers
Managing supplier risk for imports.
Ensure imported goods meet your requirements
Ensuring imports meet UK legal requirements and customer demand.
Avoid payment problems with imports
Import payment methods and financial planning.
Distance selling
The rules and regulations on distance selling (eg phone, mail order, online) and how to do it effectively.
Selling through retailers, wholesalers and other distributors
The benefits of selling to intermediaries and the key points to consider including how to manage your distributors.
Making your sales channels work together
How to manage your sales channels to increase sales including reviewing each channel and supporting them with advertising.
Reaching customers overseas
Reaching customers in overseas markets and the challenges you should consider such as resources, research and local laws.
Advantages and disadvantages of face to face sales
The costs and benefits associated with selling in person such as building personal relationships and persuasion.
Make the right sales contacts
Who you should be talking to when contacting target customers and how identify decision makers
How to get sales appointments
Getting the customer's attention and persuading them to meet you at a sales appointment by getting past the gatekeeper and handling objections
The sales meeting
How to prepare for and get the best out of your sales meeting including knowing your customer and making a presentation
Negotiate and close the sale
How to manage a negotiation, and ways of getting the client to commit to your product or service
Sales follow-up and relationship building
How to develop trust by ensuring a smooth transition from order to successful delivery and beyond
Sales meeting checklist
A step-by-step approach to the sales process from preparation and sales meetings through to closing a sale