Guide

Measure performance and set targets

Introduction

Monitoring and measuring your business performance can give you an idea of how well your business is doing. It can help you spot new market opportunities, reduce costs, access new customers and increase your competitiveness.

To make the most of these benefits, you must understand how to correctly track and assess your performance and set the right targets and metrics for your business.

This guide explains the different advantages of reviewing business progress. It helps you decide which key performance indicators (KPIs) to measure and how to use KPIs to assess business performance.

It also tells you how to benchmark your business, measure your financial performance and set actionable and realistic performance targets for your business.