Mobile marketing and m-commerce



Mobile commerce (m-commerce) is a type of e-commerce conducted through mobile devices. This includes  mobile phones, smartphones, smartwatches, tablets  and netbooks.

Mobile marketing can be used to extend your online reach so that customers can interact with your brand whilst on the move. M-commerce brings new opportunities for selling online.

This guide highlights the advantages and disadvantages of SMS marketing, how you can use mobile marketing and m-commerce and explains mobile advertising.