Social media can help your business reach customers, increase sales and drive awareness. It allows for open two-way communication with your audience. However, there are also risks associated with social media.
It is important to manage employee use of social media to protect your business’ reputation. You should take steps to secure your social media accounts from cyber security breaches. You should also be aware of the legal implications of social media.
This guide explains how to manage social media security. It also provides advice for managing social media and the employment relationship and details legal implications and best practice using social media.