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Selling
Preparing to sell. The sales process. Choose and manage a commercial agent. Forecast and plan your sales. Spotting market opportunities. Increase your market share. Identify potential sales channels. Overview on selling to government. ...
Pricing
Competing fairly. Price indications. Price lists, estimates, quotations and tenders. Price your product or service.
Understanding the local market
Guides on the local business support available for entrepreneurs and networking opportunities to increase your profile and sales
Resource efficiency and managing waste in food businesses
Guidance on resource, waste and water efficiency in food and drink businesses, and dealing with fat, oil and grease correctly
Selling food and drink
Guidance on the sale of goods by weight or other measures such as volume or length, and selling your food or drink product in supermarkets
Sales and marketing
Information guides on all aspects of business sales of products and services to marketing, both online and via traditional methods
Food safety and hygiene
Guidance on food law, hygiene for food businesses, food safety inspections, novel foods and chemicals in food
Food packaging and labelling
Guidance on food and drink labelling and packaging requirements
Selling overseas
Preparing to export. Exporting - an overview. Entering overseas markets. Intellectual property protection overseas. Ethical trading. Manage the risks of exporting. CE marking.
Selling online
Accepting online payments. Create an online shop. Search engine optimisation. Pay per click advertising. Distance selling and online trading. Fulfilling online orders. Planning for e-commerce.
Food and drink
Guidance for food and drink businesses in Northern Ireland on relevant regulation, best practice and food safety responsibilities
Transport
Guidance for transport businesses on operating inside and outside Northern Ireland and your legal obligations
Northern Ireland passenger transport
Our passenger transport guides detail the regulations and best practice when running a bus, taxi or other passenger service
International haulage rules
Guides to help you understand the rules and regulations for international haulage businesses
Safety when transporting goods
Guides on regulations and best practice for managing health and safety in your goods transport business
Your employees and transport
Guidance on helping your staff get to and from their workplace and health and safety guidance within the work environment
International passenger transport
Guidance for businesses operating international passenger transport from Northern Ireland
Starting a transport business
Guides which cover how you can start and run a transport business in Northern Ireland
Branding and design
Creating a successful brand and using design throughout your business
Traditional marketing
The basics of traditional and offline marketing tactics such as advertising, PR and direct marketing