Search results
Create your sales plan
How a sales plan will help you to sell your product or service
Retail selling
How to successfully sell within a shop environment including portraying the right image to customers and building rapport
Online selling
How your business can successfully use the internet to sell its products or service including creating an online shop and marketing online
Sales agents and distributors
How a third party sales agents and distributors can help you establish sales or move in to new markets
Sell through licensing your product
How you can use an established company to help launch your product or service through a licensing agreement
Factors to consider before you sell
The initial steps you need to take before you begin to sell your product or service including competition, customer base and market share
Distance selling
The rules and regulations on distance selling (eg phone, mail order, online) and how to do it effectively.
Selling through retailers, wholesalers and other distributors
The benefits of selling to intermediaries and the key points to consider including how to manage your distributors.
Making your sales channels work together
How to manage your sales channels to increase sales including reviewing each channel and supporting them with advertising.
Reaching customers overseas
Reaching customers in overseas markets and the challenges you should consider such as resources, research and local laws.
Advantages and disadvantages of face to face sales
The costs and benefits associated with selling in person such as building personal relationships and persuasion.
Make the right sales contacts
Who you should be talking to when contacting target customers and how identify decision makers
How to get sales appointments
Getting the customer's attention and persuading them to meet you at a sales appointment by getting past the gatekeeper and handling objections
The sales meeting
How to prepare for and get the best out of your sales meeting including knowing your customer and making a presentation
Negotiate and close the sale
How to manage a negotiation, and ways of getting the client to commit to your product or service
Sales follow-up and relationship building
How to develop trust by ensuring a smooth transition from order to successful delivery and beyond
Sales meeting checklist
A step-by-step approach to the sales process from preparation and sales meetings through to closing a sale