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Advantages and disadvantages of digital marketing
Understand the benefits and downsides of digital marketing over traditional marketing methods including global reach, lower costs, measurable results and high competition.
Your responsibilities if you sell services
Find out your responsibilities when you sell services including providing services with care and skill within a reasonable time and for a reasonable charge.
Age-restricted video and game sales
Age-restrictions, ratings and classifications for video works such as films and video games.
What products and services are age-restricted by law?
Products and services that may only be sold to people above a certain age in Northern Ireland – including minimum ages.
Selling age-restricted products online
How to comply with the law when you sell age-restricted products such as alcohol and tobacco online.
Prevent underage sales
Age verification systems to help your businesses prevent underage sales, including accepted forms of ID and how to refuse sales.
Age-restricted sales
Rules and regulations for selling age-restricted products and services, including tobacco and alcohol, as well as steps to prevent underage sales.
Selling tobacco and nicotine inhaling products
Guidance on preventing the sale or display of tobacco and nicotine products, such as e-cigarettes, to anyone under the age of 18.
Mobile marketing and m-commerce
This guide provides an overview of SMS marketing and mobile advertising and their advantages and disadvantages.
What are mobile marketing and m-commerce?
Which technologies allow mobile commerce such as mobile websites, apps, mobile advertising and SMS
Alcohol sales and young people
Guidance on the legal requirements for selling alcohol and on preventing the sale to minors under 18.
Design and print your business stationery
Include the correct information on business stationery, design it to project the best image for your business and print it cost-effectively.
Advantages of branded business stationery
Whether created in-house or professionally designed, your stationery should project a consistent business image and communicate your brand identity.
Legal requirements for business stationery
You legally must include certain details such as VAT numbers on invoices and registered addresses on business stationery.
Print your business stationery
Guidance on finding suitable stationery printers, ensuring they can produce the desired work, calculating costs and in-house printing.
Types of business stationery
Order stationery like letterheads, invoices, compliment slips, and business cards based on your needs and anticipated quantities.