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Set business performance targets
How to move from performance measurement to target-setting in order to help your business improve and grow
Use KPIs to assess business performance
How to select key performance indicators that are well-defined and quantifiable to measure your business performance
Customer focused performance measurement
How to gather and manage information to help your business attract, retain and sell to customers
Competitor analysis
Performance metrics you can use to analyse your competitors, and how to use this information to inform your business decisions
Is my business ready to grow?
Common reasons why you may want to grow your business and how to tell if you're ready to expand.
Understanding customers in Great Britain
Understanding regional differences and identifying decision-makers
Assess the opportunity for exporting to Great Britain
Key sales opportunities in England, Scotland and Wales.
Sectoral opportunities in Great Britain
Find out the sectors that could offer opportunities for Northern Ireland businesses exporting to Great Britain.
Transport, logistics and infrastructure in Great Britain
Travel and shipping to GB, and taking advantage of the Internet
Marketing to customers in Great Britain
Identifying and selling to potential customers across GB
Marketing your product or service overseas
Ideas for how to market your product or service overseas.
Assess export market opportunities
Researching and adapting to customer requirements and the business environment in overseas markets
Selling and distribution in overseas markets
Look at different ways of selling and distributing overseas.
Legal responsibilities as an exporter
The HM Revenue & Customs rules that apply to exporters.
Transport considerations when exporting
The transport options that are available to exporters and their insurance requirements.
Working effectively with different cultures
How to approach other cultures respectfully and effectively.
Ten key steps to successful exporting
Tips for how to improve your chances of exporting successfully
Choosing the right export markets
Focusing on export market opportunities that suit your strengths.
Manage export contracts and logistics
Understanding export contracts, delivery and payments.
Plan your export market entry strategy
Choosing the right distribution channels and ways of promoting your product in overseas markets.