Find new business opportunities

Use a SWOT analysis to find business (video)

To grow, you need to win new business. This could involve rethinking the way you sell, getting new customers, entering new markets or changing your products and services.

This short video tutorial shows you how to use a SWOT (strengths, weaknesses, opportunities and threats) analysis to develop a deep understanding of your business. This knowledge is essential to help you spot and successfully act on new business opportunities.