A design protects the visual appearance of a product or a part of a product. This appearance can be affected by shape, contour, arrangement, textures, materials and colours.
How to protect your designs
There are two ways of protecting your design in the UK:
- by design right - which is automatic and protects only the shape and configuration of a three-dimensional item
- by registered design - which gives you total rights of ownership over the appearance of a product or a part of the product, and protects both three-dimensional and two-dimensional features of a design
You must avoid infringing on another owner's design right. If you want to use someone else's design, you may be able to come to an arrangement with the rights owner.
For a quick introduction to design registration, watch the Intellectual Property Office video below.
Structure your business
Name your business
Register your business
Choose your premises